Looking for a NEW opportunity?

 

Whether you’re looking for a position right now or just want to keep an eye on what’s out there in Metro Detroit, be sure to check the IABC Detroit Job Bank below regularly. For postings throughout the U.S. and around the world, click here to check out the IABC Job Centre.

Looking for the right person?

Do you have an open position in a communications-related discipline? Let the IABC Detroit Job Bank help you find the perfect candidate. This resource is available to all companies for $20 per listing for members and $30 for non-members.

IABC Detroit Job Posting

E-mail your job listing to Michael Raveane at michael.raveane@meritor.com.  Include the job title, company name, location, job description, qualifications, responsibilities, how to apply and any other information you wish to supply. Your information will be posted to our website and announced to members on LinkedIn and Facebook. It’s that simple.


JOB POSTINGS


Internal Communications Specialist

Urban Science

Interested candidates should visit: https://careers-urbanscience.icims.com/jobs/3769/marketing-specialist%2c-internal-communications/job

JOB SUMMARY:

Under the supervision of the Global Marketing Director and Communications Manager, the Internal Communications Specialist is responsible for managing and implementing Urban Science’s internal communication strategy across its 20 global offices.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Collaborating with the Communications Manager, refine and execute Urban Science’s global internal communication strategy.
  • Provide communications support to senior leaders and functions.
  • Coordinate and manage the Content Board, consisting of department liaisons across the globe.
  • Manage annual editorial calendar to facilitate the delivery of relevant, timely internal news and information that supports Urban Science’s business objectives, values and brand.
  • Lead content development to build, edit and produce weekly electronic newsletter, including stories, headlines and visuals.
  • Educate and enforce editorial standards and maintain consistency of tone and style.
  • Support the coordination of and training for additional communication channels, including all-employee meetings, employee recognition program and internal social media.
  • Support the coordination and redesign of Urban Science’s intranet.
  • Partner with Communications Manager to define and lead an internal communications measurement process, using feedback to refine communications strategy as needed.
  • Research and propose company best practices and tools for internal communications to aid local leaders.
  • Conduct regular research on new industry tools and techniques for benchmarking and continuous improvement.

QUALIFICATIONS:

  • University degree in Journalism, Communication, Public Relations or related field required from an accredited college or university, or equivalent foreign institution.
  • Minimum of 4 years related communications work experience. Preferably, with 2-3 years of internal communications experience in a corporate or nonprofit setting, with a comprehensive portfolio of writing samples.
  • Strong experience with email marketing tools such as MailChimp, Emma, Constant Contact or similar.
  • Experience with Microsoft 365, Yammer and intranet technology a plus.
  • Experience in Photoshop a plus.
  • Skills and knowledge in leveraging digital and traditional internal communication channels to drive awareness and engagement.

Naturally upbeat and collaborative but able to work independently to accomplish goals and objectives.

Posted Aug. 1, 2017


 

Vice President

Stratacomm

Interested candidates should email a resume and cover letter to  Detroit_HR@stratacomm.net. No phone calls.

JOB SUMMARY

Stratacomm is an independent strategic communications firm, with offices in Washington, D.C., and Michigan. Research and data-driven #TeamStratacomm helps clients strategically raise awareness, shape perceptions, drive policy and build market share through high-impact communications solutions and personalized customer service. Our culture places high value on client service, innovation, entrepreneurship teamwork, learning and fun. Surveys confirm 9 of 10 clients plan to keep or expand their work with us and 100% of employees are proud to work here – our truest measures of success.

Stratacomm has an immediate opening for an experienced, highly-motivated communications professional in Detroit. This individual will work with and help manage a seasoned team of PR managers on developing and executing diverse communications strategies and generating media coverage for a major automotive manufacturer. Candidates should be energetic self-starters, collaborative team players and resourceful problem solvers that enjoy fast-paced work and are dedicated to delivering results.

RESPONSIBILITIES

  • Manage/coordinate all aspects of large account serving as liaison between various client partners and address client issues thoughtfully and effectively.
  • Oversee quality of client-facing work and final editing responsibility for agency- and client-generated materials.
  • Lead development, planning and execution for client communications campaigns.
  • Write key messages, news releases, talking points, web pages, social media postings, fact sheets, and other persuasive materials.
  • Provide logistical and onsite support for media events, trade shows and conferences.
  • Motivate and manage colleagues to encourage professional growth and exceptional client service.
  • Identify new business opportunities through networking and lead generation.
  • Support firm marketing and business development initiatives.
  • Financial oversight for accounts including forecasting and account profitability

 

QUALIFICATIONS

  • Bachelor’s degree with 8-12 years of agency experience. Previous automotive OEM experience is required.
  • Positive track record of leading mid-size to large agency accounts with multiple client contacts covering a variety of disciplines.
  • Proven experience managing large multifaceted programs and account staff teams.
  • Demonstrated experience in developing integrated communications plans with an eye toward digital and social media.
  • Deep knowledge of automotive product, advanced engineering, technology, manufacturing, environmental, safety and energy issues.
  • Expertise with both traditional and online media relations. Strong media relations skills and a proven ability to pitch advanced-level story ideas to media. Automotive, tech and business media relationships are a plus.
  • Superior writing skills including press releases, communications plans, pitch letters and emails. Must be fluent in AP-style writing.
  • Familiarity with emerging trends and tools, particularly for online and mobile communications.
  • Experience developing or managing partnerships.
  • Good judgment, integrity, strategic thinking and creativity a must.
  • Ability to travel at least 50 percent.
  • A strong commitment to client service, quality and results.
  • Desire to join a team that is driven to excel for our clients, while having fun along the way.

 

For more information about Stratacomm, visit us at www.stratacomm.net.

 

Posted July 26, 2017


Senior Communications Specialist

DTE

To apply, please visit the DTE Energy web site using the following link:

http://dteenergy.taleo.net/careersection/2/jobdetail.ftl?lang=en&job=09778

JOB SUMMARY
Develop and lead the implementation of communication strategy and activities to inform, engage, and align all stakeholders primarily, employees, the media, and customers. Support business and enterprise goals – helping leaders to shape the culture and deliver results. Counsel management and business partners on appropriate use of external communications tactics, including media and public relations.

KEY ACCOUNTABILITIES

  • Work with the business unit designee and Corporate Communications team to develop strategic communication plans, design and implement effective communications and stakeholder management strategies achieve the enterprise and business unit priorities.
  • Act as company’s media spokesperson for a broad range of business issues and topics including complex high visibility and high-risk issues requiring crisis communications and issue management skills.
  • Integrate internal communication strategy and messaging with external/customer communication strategy and brand positioning.
  • Develop and maintains relationships with media contacts, including more senior media outlet representatives, to establish an ongoing communications path for company issues, development, products and services.
  • Interact with local and industry media to disseminate key messages and information about the industry, company’s programs, products and services.
  • Provide strategic internal and external communication counsel and support to senior leader(s) within the business unit including media relations assist in the development and implementation of strategic business unit communication plans.
  • Develop strategic, concise, useful, timely, and reliable communication materials for business unit leaders to effectively communicate with their employees.
  • Manage multiple projects with minimal supervision, ensuring budget compliance, and achievement of strategic communication objectives. Effectively manage all business unit communications from strategic, outcome-driven planning through tactical execution.
  • Maintain and foster effective working relationships with business unit leaders and proactively provide strategic communications counsel, earning trusted advisor status with business unit senior management.
  • Gather and analyze relevant data from available resources and use it to continually improve communications effectiveness.
  • Drive new approach to deliver strategic communications in a more efficient and effective way by challenging current processes and recommending new approaches.

 

QUALIFICATIONS

Required: Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, Business Administration or related discipline and at least six (6) years of experience.

  • Experience working in public relations or media environment. Community relations, government affairs or investor relations, preferred.
  • Demonstrated competence in written and oral communications, required.
  • Ability to manage multiple project deadlines, special events, and crisis communications.
  • Demonstrated experience in crafting the communications efforts behind large company-wide change initiatives.
  • Proactive contributor with strong customer focus and the ability to maintain relationships and create consensus in support of shared outcomes.
  • Demonstrate leadership and vision in determining and driving strategy.
  • Ability to work collaboratively in a matrix work environment.
  • Expert ability to lead content strategy and develop key message.
  • Project management skills with experience managing external vendors
  • Strong writing and copy editing skills
  • Experience in editorial content planning for print and digital channels

 

Incumbents may engage in all or some combination of the activities and accountabilities, and utilize varying combinations of the competencies cited in this description, depending on the organization and role to which they’re assigned. This description is intended to describe the general nature and level of work being performed by incumbents in this job. It is not intended as an all-inclusive list of accountabilities or responsibilities, nor is it intended to limit the right of any supervisory or management representative to assign, direct and control the work of employees under their supervision.

 

Posted July 26, 2017

 


Communication Specialist

Oakland Schools

Apply By May 31:

  • Go to: https://oakland.k12.mi.us/employment/job-postings/pages/default.aspx
  • Click “View all Open Positions in OHRC Districts”
  • Click “Broken Down by District”, Click “Oakland Schools”
  • Click on Desired Position and on the “Apply” button in the upper right corner and follow prompts.

 

Position Summary:

The communications specialist supports the execution of the district’s strategic communications plan by serving as the key writer and editor for Oakland Schools’ publications, press releases, website and e-newsletter. This role also provides social media, marketing, branding, crisis communication and event management support.

 

Essential Characteristics:

  • Established track record in securing press coverage.
  • Demonstrated experience in fostering cooperative, professional relationships with media as well as internal clients.
  • Proven ability to write and source content for print, broadcast and social media, and for the web.
  • Experience in writing op-eds, speeches and letters to the editor.
  • Understanding of how to plan, measure and evaluate communication effectiveness utilizing analytic tools.
  • Capacity to work independently, and effectively manage multiple projects/tasks of varying complexities in fast-paced environments.
  • Creative thinker with a positive, passionate and adaptable personality.
  • Background in crisis communications and government relations preferred.

 

Essential Functions and Tasks:

  • Responsible for understanding, conceptualizing, managing and executing communication projects.
  • Proactively pitch stories to the media, and respond to media inquiries by working with internal subject matter experts.
  • Independently draft, proof and edit compelling content for Oakland Schools’ print and electronic communication materials.
  • Ensure all internal and external communications convey a unified and consistent organization image including adherence to established design and writing standards.
  • Develop position papers/articles on topics of importance to Oakland County public schools and Oakland Schools.
  • Create presentations and draft executive speeches.
  • Monitor industry news and trends; provide summaries and talking points when necessary.
  • Write and edit content for internal e-newsletters; disseminate relevant news to internal stakeholders.
  • Monitor public relations performance metrics and prepare public relations reports.
  • Serve as liaison with digital team to update Oakland Schools’ website(s) and social media feeds.
  • Manage all media and community relations events and activities.
  • Provide excellent customer service to both internal and external stakeholders.
  • Provide assistance and guidance to local school districts on a variety of branding, public relations and marketing issues.
  • Organize monthly Oakland County Schools Public Relations Association meetings.
  • Represent Oakland Schools on local, regional, state and national communication associations.
  • Other duties as assigned.

 

Job Qualifications:

  • Bachelor’s degree in communications, public relations or journalism.
  • Five or more years of related experience.
  • Accreditation in Public Relations (APR) preferred.
  • A keen attention to detail with exceptional verbal and written communication skills.
  • Prior copy editor experience preferred.
  • Background in educational communications or public relations preferred.
  • Significant Microsoft Office experience required.
  • Heightened awareness for positive customer relations.
  • 10% travel and some evening work may be necessary in this position.

 

In addition to the qualification requirements set forth in this job description, the incumbent is also required to meet the “Key Work Competencies” expectations of Oakland Schools.

 

This job description is intended to describe the general nature and level of work being performed by a person assigned to this job. It is not to be construed as an exhaustive list of all job duties that may be performed by a person so classified. Incumbents may be asked to perform additional duties as required by his/her supervisor.

 

Employment Terms:

Twelve month work year. Salary based on the Progression Increment Salary System, Market Range 8 with an annual salary range of $57,559 to $65,818.

 

Application Deadline:

Letters of interest and resumes will be accepted until 4:00 pm, May 31, 2017.

 

For questions regarding this position please contact Brandi Carmichael via email at brandi.carmichael@oakland.k12.mi.us.

 

Oakland Schools does not discriminate on the basis of sex, race, color, national origin, religion, height, weight, marital status, sexual orientation (subject to the limits of applicable law), age, genetic information, or disability in its programs, services, activities or employment opportunities. Inquiries related to employment discrimination should be directed to the Assistant Superintendent of Human Resources, Personnel Management and Labor Relations at 248.209.2429. Title IX complaints should be directed to the Manager/Supervisor, Career Focused Education at 248.209.2160. For all other inquiries related to discrimination, contact the Executive Director of Legal Affairs at 248.209.2062. All complaints may be addressed to 2111 Pontiac Lake Road, Waterford, MI 48328-2736. For all other inquiries related to discrimination, contact the Executive Director of Legal Affairs at 248.209.2062. All complaints may be addressed to 2111 Pontiac Lake Road, Waterford, MI 48328-2736.

Before you submit your resume and letter of interest, please read the following important instructions/information:

 

  • Please indicate in your letter of interest how you found out about this position opening and the title of the position you are applying for.
  • If you are selected for a first round interview, Oakland Schools will contact you via telephone after the initial posting closing date. Resumes submitted on or prior to the initial posting closing date will be given first consideration.
  • If you currently subscribe to a privacy manager telephone service, please be advised that this service may hinder Oakland Schools’ ability to contact you for the purpose of scheduling an interview.

 

Posted May 22, 2017


Digital Content Specialist

Oakland Schools

Apply To:

  • Go to: https://oakland.k12.mi.us/employment/job-postings/pages/default.aspx
  • Click “View all Open Positions in OHRC Districts”
  • Click “Broken Down by District”, Click “Oakland Schools”
  • Click on Desired Position and on the “Apply” button in the upper right corner and follow prompts.

 

Position Summary:

Ensures that all Oakland Schools’ websites and corresponding pages are maintained, updated, monitored and evaluated for impact and ADA-compliance. This role utilizes a strategic skillset including innovative and superior writing and editing skills to assist internal constituents in creating dynamic, effective content for all digital assets including websites, social media and digital marketing campaigns.

This role also provides general departmental support in the areas of public relations, marketing, branding, crisis communication and event management.

 

Essential Characteristics:

  • Superior writing and editing skills, with working knowledge of AP style.
  • Demonstrated mastery of professional e-marketing tools, social media platforms and digital content development software.
  • Proven ability to write and source content for the web with extensive knowledge of SEO.
  • Understanding of current ADA compliance regulations and requirements.
  • Knowledge of various content management systems, desktop publishing software and HTML.
  • Understanding of how to plan, measure and evaluate communication effectiveness utilizing analytic tools.
  • Capacity to work independently while effectively managing multiple projects/tasks of varying complexities in fast-paced environments.
  • Creative thinker with a positive, passionate, helpful, motivated and adaptable personality.

 

Essential Functions and Tasks:

  • Responsible for understanding, conceptualizing, managing and executing website and digital communications projects.
  • Develop digital assets for organizational and program marketing, advertising and branding campaigns.
  • Lead the development and implementation of social media strategies.
  • Manage all social media platforms, and provide monthly and/or campaign-based reports.
  • Continuously audit Oakland Schools’ digit assets including websites and social media channels.
  • Incorporate multimedia features into web/social media stories through the use of videos and infographics.
  • Educate Oakland Schools staff on digital communications, website content creation, social media content development and ADA compliance regulations.
  • Document best practices for Oakland Schools’ site content and processes.
  • Support the Communication Services department’s strategic communications planning, implementation and evaluation activities.
  • Provide excellent customer service to both internal and external stakeholders.
  • Represent Oakland Schools on local, regional, state and national communication associations.
  • Other duties as assigned.

 

Job Qualifications:

  • Associate degree in communications, public relations, marketing, journalism or information.
  • Two or more years of experience working on websites and/or digital marketing campaigns.
  • A keen attention to detail with exceptional verbal and written communication skills.
  • Significant experience in the development of content for websites.
  • Extensive knowledge of Google Analytics and SEO techniques to ensure expanded reach and rankings for all content. Working knowledge of SiteImprove preferred.
  • Experience in photo editing programs.
  • Thorough understanding of social media metrics and the appropriate platforms to use for particular programs and audiences.
  • Heightened awareness for positive customer relations.
  • 10% travel and some evening work may be necessary in this position.

 

In addition to the qualification requirements set forth in this job description, the incumbent is also required to meet the “Key Work Competencies” expectations of Oakland Schools.

This job description is intended to describe the general nature and level of work being performed by a person assigned to this job. It is not to be construed as an exhaustive list of all job duties that may be performed by a person so classified. Incumbents may be asked to perform additional duties as required by his/her supervisor.

In addition to the qualification requirements set forth in this job description, the incumbent is also required to meet the “Key Work Competencies” expectations of Oakland Schools.

This job description is intended to describe the general nature and level of work being performed by a person assigned to this job. It is not to be construed as an exhaustive list of all job duties that may be performed by a person so classified. Incumbents may be asked to perform additional duties as required by his/her supervisor.

Employment Terms:

Twelve month work year. Salary based on the Progression Increment Salary System, Market Range 5 with an hourly salary range of $24.488 to $28.002.

Application Deadline:

Letters of interest and resumes will be accepted until 4:00 pm, Friday, May 26, 2017

For questions regarding this position please contact Brandi Carmichael, brandi.carmichael@oakland.k12.mi.us, or 248.209.2412.

Oakland Schools does not discriminate on the basis of sex, race, color, national origin, religion, height, weight, marital status, sexual orientation (subject to the limits of applicable law), age, genetic information, or disability in its programs, services, activities or employment opportunities. Inquiries related to employment discrimination should be directed to the Assistant Superintendent of Human Resources, Personnel Management and Labor Relations at 248.209.2429. Title IX complaints should be directed to the Manager/Supervisor, Career Focused Education at 248.209.2160. For all other inquiries related to discrimination, contact the Executive Director of Legal Affairs at 248.209.2062. All complaints may be addressed to 2111 Pontiac Lake Road, Waterford, MI 48328-2736. For all other inquiries related to discrimination, contact the Executive Director of Legal Affairs at 248.209.2062. All complaints may be addressed to 2111 Pontiac Lake Road, Waterford, MI 48328-2736.

Before you submit your resume and letter of interest, please read the following important instructions/information:

  • Please indicate in your letter of interest how you found out about this position opening and the title of the position you are applying for.
  • If you are selected for a first round interview, Oakland Schools will contact you via telephone after the initial posting closing date. Resumes submitted on or prior to the initial posting closing date will be given first consideration.
  • If you currently subscribe to a privacy manager telephone service, please be advised that this service may hinder Oakland Schools’ ability to contact you for the purpose of scheduling an interview.

 

Posted May 18, 2017


Account Executive

Stratacomm

To apply: Interested candidates should email a resume and cover letter to DetroitHR@stratacomm.net. No phone calls.

Stratacomm’s Detroit office is currently seeking a well-rounded account executive to join its dynamic team. This opportunity is for a passionate PR/communications professional with a minimum of 2 years of experience.

The ideal candidate will have experience managing discrete projects and have the ability to juggle multiple client projects and deadlines simultaneously. Candidates should also have solid writing skills with a running knowledge of AP Style and possess strong understanding of popular social media networks.

Candidates should be self-starters and resourceful problem solvers that enjoy fast-paced work and are dedicated to delivering results.

Responsibilities:

  • Monitor traditional news media and social media for a range of clients, providing real-time, weekly and monthly reports, as needed.
  • Write news releases, backgrounders, media alerts, blog posts, fact sheets, newsletters, agendas, email correspondence and media pitches.
  • Manage discrete media relations programs for clients, including media list building, uncovering placement opportunities through strategic story development, generating positive coverage in trade and business media and monitoring for coverage.
  • Manage social media accounts for clients, including content development, community engagement, identifying and flagging potential issues and regular measurement and reporting.
  • Demonstrate ability to understand and distill complex topics into compelling messages for target audiences, as well as have the ability to extract insights and summarize data.
  • Maintain regular contact with clients and build understanding and knowledge of clients’ business.
  • Demonstrate understanding of various research methods; coordinate internal resources in implementing research projects.
  • Work with in-house creative team to develop digital and print materials for clients.

Qualifications:

  • Bachelor’s degree with at least 2 years of experience, preferably some agency experience
  • Highly-organized team player with effective time management skills
  • Superior verbal communication and interpersonal skills
  • Strong media relations experience with proven results
  • Exceptional writing skills with strong knowledge of proper grammar and AP Style writing
  • Basic knowledge of social analytics tools, including Facebook Insights, Twitter Ad Platform and social listening tools (e.g. Sprout Social, Radian6) is preferred
  • High attention to detail with ability to juggle multiple tasks
  • Ability to meet deadlines without sacrificing quality
  • Creative thinking and analytical problem solving skills
  • Strong desire and ability to contribute to the firm’s growth, marketing and business development
  • Proficiency in all Microsoft office packages including Word, Excel, PowerPoint and Outlook

 

For more information about Stratacomm, visit us at www.stratacomm.net.

 Posted May 18, 2017


Assistant Account Executive

Franco, Detroit Mi

Apply: Please send a resume, cover letter and relevant writing sample to contact@franco.com with “Assistant Account Executive Job Posting” in the subject line of your email.

Do you love to write, tweet and network? If you’re apt to brag to visitors about the newest Detroit restaurants or Michigan-brewed beer, we should talk. Franco is looking for a creative, detail-oriented Assistant Account Executive with at least one year of media relations experience (agency experience preferred).

The ideal candidate has strong organizational, media relations and writing skills. The candidate should demonstrate past results including writing samples and earned media coverage for consumer brands. The candidate should also have experience with social media marketing on networks such as Facebook, Twitter, Instagram and LinkedIn.

 

Responsibilities:

  • Write press releases / advisories / fact sheets / briefing documents / blogs / social content
  • Create, monitor and update media lists
  • Identify and anticipate news trends and story opportunities and work with team to craft pitches and story angles
  • Coordinate distribution of news materials
  • Develop content for client social channels
  • Support design and photography needs
  • Compile data and analytics; develop client reports
  • Plan and organize client events
  • Create and maintain status documents, activity reports, presentations and summaries
  • Attend meetings; participate in brainstorming; develop agendas and recaps/notes
  • Conduct research
  • Monitor client and/or agency-related news as directed; distribute coverage and reports (occasional rapid response required)
  • Embrace and embody Franco culture and standards of excellence

 

Required Experience and Attributes:

  • Bachelor’s degree in public relations, communications or a related field
  • Internships and/or entry-level experience in PR, marketing, social media or related field
  • Positive attitude
  • Creative, curious, accountable, organized
  • Careful and consistent attention to detail
  • Strong content writing and editing skills; excellent overall communication skills
  • Strong organizational skills and ability to multi-task; ability to work under pressure and prioritize tasks in an environment where guidelines and deadlines often change
  • Works well in an open, collaborative, team environment

We offer a competitive salary and benefits package. For more information, visit www.franco.com. Check out the Franco blog at www.franco.com/blog.

Posted May 10, 2017


Communications Specialist

NSF International, Ann Arbor Mi

Apply: send resume to bstitler@nsf.org and complete online application at http://www.nsf.org/about-nsf/careers/

Do you want the work you do to make a difference in the world? As a fast growing, global public health organization, we have 1,000s of stories to tell and I’m looking for one dynamic Public Relations/Communications Specialist to tell them! As a Communications Specialist at NSF, you will write about our B2B services that help protect and improve human health and the environment. We work in many industries, including food, drinking water, dietary supplements, auto, pharma/biotech and medical devices. We even help organizations become more sustainable and environmentally responsible. Want to help us tell these stories? Message me at bstiteler@nsf.org

The Communication Specialist will support NSF communications efforts by providing assistance in the areas of, public relations, corporate and internal communications, and marketing support with direction from the Global Director of Communications.

Principal Duties and Responsibilities:

  1. Develop and coordinate communication campaigns.
  2. Create content for campaigns and manage editorial and review process, distribution, track and report metrics.
  3. Develop content curation services that help promote our scientific and technical expertise and services to trade and consumer media by drafting and managing editorial process for new releases, pitches, byline articles, white papers, and more.
  4. Develop content for digital and video communications including scripts, infographic content, for internal and external digital communications.
  5. Coordinate social media campaigns and accounts and provide internal social media training to leaders and employees.
  6. Update media contact information and maintain global media database. Develop and maintain targeted media lists.
  7. Develop and support activities for corporate and client events.
  8. Other Duties as Assigned

 

Required Qualifications:

  1. Bachelor’s degree in communications, journalism, marketing or a related field
  2. Demonstrated experience in writing about complex and technical subjects
  3. Four (4) to five (5) experience in writing for media relations and corporate communications, agency experience preferred.
  4. Strong written and oral communication skills, including AP style rules and guidelines.
  5. Demonstrated proficiency in research, meeting deadlines while thriving in a fast-paced news environment.
  6. Able to analyze and evaluate information sources and research results, summarizing accurately and citing sources properly.
  7. Skilled in the use of MS Office and web-based applications, specifically Outlook, Word, Excel, PowerPoint and SharePoint.
  8. Skilled in the use of Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign
  9. Excellent organizational skills and the ability to handle multiple tasks in timely manner.
  10. Excellent attention to detail.
  11. Must be able to work with minimal supervision, as well as within a team

 

Preferred Qualifications:

  1. Degree or minor in Science along with bachelors’ degree stated above
  2. Video and graphic design experience (i.e. ability to work with InDesign, Photoshop, etc.)

Customer service experience

Posted May 2, 2017

 


Internal Communications Specialist

NSF International, Ann Arbor Mi

Apply: Send resume to bstiteler@nsf.org and complete the online application at http://www.nsf.org/about-nsf/careers/

Make a difference in the work you do. As a fast growing, global public health organization, we have 1,000s of stories about our mission to protect and improve human health and the environment. You’ll help us create a positive work culture by helping employees connect their work to our mission, values and strategy. We work in many industries, including food, drinking water, dietary supplements, auto, pharma/biotech and medical devices. We even help organizations become more sustainable and environmentally responsible. Come help us tell these stories!

The Internal Communications Specialist will provide internal communications services to Human Resources with a focus on change communications to drive better alignment, understanding and employee engagement in support of organizational goals and objectives.

Principal Accountabilities:

1.    Develop and execute internal communications campaigns in support of organizational development, talent and leadership development and benefits and rewards initiatives.

2.    Work effectively with members of the marketing and communications team, business and support divisions to execute end-to-end communications campaigns and events including planning, writing and editing, review and approval, translation, distribution and measurement/reporting.

a.    Planning – collaborate with stakeholders to gather information, select appropriate communications channels and develop strategic plan.

b.    Writing and editing – draft and edit a wide range of communications materials such as email announcements, videos scripts, intranet articles and multimedia content as well as manager talking points and presentations.

c.    Review and approval – gather input and approval on content from key stakeholders.

d.    Translations – work with external vendors to translate content.

e.    Distribution – utilize a number of communications channels to facilitate two-way communications.

f.     Measurement, analysis and reporting – evaluate communication effectiveness through predetermined performance indicators, present insights to leadership and identify opportunities for continuous improvement.

3.    Support executives and managers across the organization with communications within their teams, offices and geographies through developing talking points, presentations, graphics and other tools and resources.

4.    Gain an in-depth knowledge of NSF International’s broad range of services, and strong understanding of NSF International’s global business goals, by region and by country, to effectively communicate that information.

5.    Partner with outside vendors to coordinate, create and execute special projects (video, special events, awards).

6.    Other duties and special projects as assigned.

Required Qualifications:

1.    Bachelor’s degree in marketing, communications, journalism, human resources, psychology or related field.

2.    A minimum of 3-5 years of related communications experience.

3.    Experience executing change communications campaigns in support of global organizational development initiatives.

4.    Knowledge and experience in intranet as a primary employee communication tool.

5.    Strong SharePoint experience

6.    Digitally-savvy with social media experience (specifically Facebook, LinkedIn and Twitter).

7.    Excellent verbal and written communication skills with the ability to effectively communicate with colleagues at all levels and across cultures/geographies.

8.    Passion for culture-building and employee engagement, and skilled at sourcing innovative ways to connect global employees around a shared vision

9.    Enthusiastic, can-do approach, with ability to effectively manage multiple priorities and deadlines under pressure.

10.  High emotional IQ with a proven ability to resolve conflict and build consensus.

11.  Working knowledge of Microsoft Office 365 and cloud capabilities.

12.  Ability and willingness to travel.

Preferred Qualifications:

1.    Master’s level degree in business, marketing, communications, journalism, human resources, psychology or related field.

2.    Internal communications experience in a global setting.

3.    Working knowledge of Adobe Creative Suite applications including video editing and production skills.

4.    Experience in one or more of the following fields: food industry, water quality, environmental science, health sciences (pharmaceuticals, medical devices or dietary supplements), laboratory sciences (chemistry, engineering, microbiology or toxicology) and quality assurance.

Posted May 2, 2017

 


Director of Communications

Confidential

To apply: Send resumes to resumes48098@gmail.com

 

A well-established statewide non-profit association is looking for an experienced and visionary communications professional. The Director of Communications reports directly to the Chief Marketing Officer, serving as a key piece of the marketing, communications and creative team.

The Director of Communications leads all communications and PR efforts, supporting the ongoing development of member facing digital content, various marketing campaigns and all brand related strategies.

 

An Ideal Applicant Possesses the Following:

  • Required: Bachelor’s degree in Communications, Journalism or related area (masters preferred)
  • Required: A high proficiency for writing and the ability to do so in many voices
  • Strong leadership, organizational and management skills
  • 5 to 10 years of experience
  • The ability to see the bigger picture and provide vision while working within the structure of the team and organization
  • Robust working knowledge of Microsoft Office
  • Hands-on experience in both Marketing and PR

 

Primary Responsibilities:

  • Manage 1 to 6 employees
  • Write communications for various C-Suite staff including CEO
  • Manage and curate social and digital content
  • Ensure consistent application of corporate identity standards across all external and internal communication mediums.
  • Lead efforts to ensure that information is shared and integrated cross functionally within Corporate Communications.

 

Additional Skills & Attributes We’re Looking For:

  • Experience in Video Production or Script Writing
  • Previous non-profit experience preferred
  • Must be able to prioritize, and adapt responsively as needed
  • Must be a highly motivated self-starter who is equally successful leading a group in working alone
  • Creative problem solving skills

 

This is a great opportunity for the right candidate – excellent work environment and benefits package.

 

Posted April 25, 2017

 


Account Executive – B2B/Automotive

Franco, Detroit MI

Please send a resume, cover letter and relevant writing sample to contact@franco.com by May 4, 2017 with “Account Executive Job Posting” in the subject line of your email.

 

Do you have an affinity for all things highly engineered and a knack for uncovering angles that cut through the clutter of today’s media market? If so, Franco needs someone like you! We’re looking for a creative, detail-oriented Account Executive with at least three (3) years experience. Automotive, tech and/or B2B experience required.

The ideal candidate has strong organizational, media relations and writing skills, as well as event and marketing experience and the ability to comprehend and effectively communicate technical information. The candidate will be able to demonstrate past results fostering strong media relationships and earning media coverage for automotive/manufacturing/B2B brands in both local and national outlets. The candidate should also have experience with social media marketing on networks such as Facebook, Twitter and LinkedIn.

Responsibilities:

  • Interact daily with multiple clients and team members
  • Work on multiple projects on accelerated timelines while maintaining close attention to details
  • Assist in creation and implementation of integrated communications plans (PR, marketing, advertising, events, social media)
  • Draft comprehensive media materials including press releases, media advisories, bios and editorial pieces
  • Identify and anticipate news trends and story opportunities
  • Plan and organize events
  • Proactively present new ideas to clients and agency for enhanced communications programs
  • Compile data and analytics; develop client reports; measure the impact of client work and effectively discuss its relevance in a meaningful way
  • Mentor interns and new hires
  • Embrace and embody Franco culture and standards of excellence

 

Required Experience and Attributes: 

  • Minimum three (3) years of prior experience
  • Bachelor’s degree in public relations, communications or a related field
  • Industry (automotive/B2B) and agency experience preferred
  • Positive attitude
  • Works well in an open, collaborative, team environment
  • Creative, curious, accountable, organized
  • Careful and consistent attention to detail
  • Thrives in a deadline or goal-driven environment
  • Persuasive writing and speaking skills
  • Ability to work with limited informationWe offer a competitive salary and benefits package.

 

For more information, visit www.franco.com.

Check out the Franco blog at www.franco.com/blog.

Posted April 25, 2017 


Creative Director/Webmaster

Hospice of Michigan/Arbor Hospice, Southfield, MI

Apply here: https://pm.healthcaresource.com/cs/hom#/job/522

Job Description:

The Creative Director designs and produces printed and web-based materials (internal and external newsletters, advertising, brochures, promotional and presentation materials) for Hospice of Michigan/Arbor Hospice and its member programs, ensuring consistent quality and adherence to HOM/Arbor graphic standards in order to develop and protect the organization’s corporate identity.

The Webmaster develops, maintains and manages content for internal and external websites. Also works with IT staff and hosting services as needed to ensure secure and stable online environment.

Essential Functions:

  1. Oversees design and production for print, video and web-based materials, such as brochures, flyers, advertisements, internet, intranet, event programs and video presentations, ensuring consistent quality and adherence to established HOM/Arbor graphic standards.
  2. Maintains production records for printed materials.
  3. Maintains inventory of printed materials; works closely with outside vendors to assure adequate supplies.
  4. Oversees work of freelance photographers and graphic designers.
  5. Works with Director of Marketing & Communications, grief services staff, development staff, and sales team to edit, design and produce external newsletters, collateral material, promotional announcements, event support materials for HOM/Arbor programs. Also works with education staff, compliance staff and business office staff to edit, design and produce forms and supplementary education materials.
  6. Customarily and regularly exercises discretion and independent judgment over a variety of projects including but not limited to graphic arts production and participates in meeting in an advisory capacity.
  7. Under direction of the Director, Marketing & Communications, develops standards and processes for production of printed materials and other visual media.
  8. Secures and evaluates competitive bids for printing and graphic services in accordance with HOM/Arbor policy.
  9. Aids in production of presentation materials for staff.
  10. Designs and produces corporate publications, signage, corporate identity and advertising.
  11. Manages HOM/Arbor’s statewide phone directory advertising.

 

Qualifications:

  1. Bachelor’s Degree in Communications, graphic design or related field.
  2. Three to five (3-5) years’ experience developing, designing and producing print, presentations and web-based media, including proficiency in WordPress and other web platforms.
  3. Strong communication skills and background in journalism helpful
  4. Strong organizational skills.
  5. Must be able to read, write and speak English fluently and to be able to communicate orally and in writing in internal and external relationships for all essential job functions.
  6. Must possess excellent interpersonal skills, sound judgment, effective organizational, prioritization and follow-through skills, attention to detail, tact, dependability, emotional intelligence and the ability to promote positive, constructive relationships with communication and collaboration at all levels with the ability to maintain confidentiality.

 

Posted April 11, 2017

 


Communications Specialist

University of Michigan – Michigan Medicine (formerly University of Michigan Health System)

How to Apply

A cover letter and three writing samples are required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.

We strongly suggest that the writing samples you submit include a sample of writing for publication, oral delivery and newsletters, and at least one sample of persuasive writing or writing for promotional or marketing purposes.

Apply Here: http://careers.umich.edu/job_detail/139061/ohei_communications_specialist

Job Summary

The Office for Health Equity and Inclusion (OHEI) Communication Specialist will be a member of both the UMHS Department of Communication (DOC) and the OHEI.  This role will serve as the point-of-contact for all communication activities within OHEI, including support of the executive and administrative leaders. This position will execute effective employee communication and support change management initiatives across the academic medical center. The work will be aligned with the strategies of OHEI and the broader campus-wide DE&I initiative.

Responsibilities

  • Provide all communication support for OHEI and DE&I activities, based on strategic direction and priorities.
  • Support leadership and executive positioning by determining effective ways to motivate all levels of employees. Collaborate with other key stakeholders to positively impact engagement, culture, and organizational effectiveness.
  • Research, write and implement communication plans designed to impact behavior and actions of faculty and staff.
  • Develop persuasive letters, stories, profiles, news and announcements for distribution to faculty and staff based on project needs.
  • Translate technical or strategic topics into easily consumed, appropriate communication tailored to various internal audiences.
  • Position and reinforce UMHS as an employer of choice through select, intentional content reflecting our workplace, work environment and working relationships with colleagues.
  • Increase employee engagement and identify and train champions for internal programs designed to improve organizational effectiveness.
  • Manage vendors who provide creative support for employee-directed initiatives, including but not limited to designers and printers, freelance writers, marketing specialist, speechwriters – as needed.
  • Leverage technology and digital and social media to optimize and increase innovative communication approaches to effectively reach all levels of staff.
  • Manage and maintain OHEI website content with input from OHEI team members.
  • Develop in-depth knowledge of OHEI and DEI&I within the academic medical center. Serve as a communication coordinator to collaborate on specific special projects across departments.
  • Work with other constituents in the Department of Communication to improve relationships across units of the UMHS.
  • Engage with university DE&I stakeholders as needed to ensure campus-wide consistency.
  • Develop, track and monitor communication measurements that are strategic, measurable, timely and realistic.

 

Required Qualifications*

  • Minimum of an undergraduate degree in communication-related field; journalism, communications, marketing, public relations, or related field
  • Five to seven years professional experience in public relations, promotion, marketing or communication in a professional setting
  • Must be comfortable in a multi-layered organization with complex relationship and executive reporting
  • Proven experience generating client satisfaction and developing solutions in complex matrixed organizations
  • Excellent written and verbal communication skills along with solid understanding of digital media
  • Experience maintaining electronic communication vehicles, websites, blogs, social media

 

Desired Qualifications*

  • Direct experience in a health care and/or academic medical center
  • Experience supporting diversity or culture change initiatives
  • Experience with content management systems, particularly Drupal
  • Fluency in languages in addition to English a plus

 

Additional Information

This position may be filled using an FLSA exempt or non-exempt designation.

Background Screening

University of Michigan Health System conducts background screening and pre-employment drug testing on job candidates upon acceptance of a contingent job offer and may use a third party administrator to conduct background screenings. Background screenings are performed in compliance with the Fair Credit Report Act.

Posted April 3, 2017


Chief Marketing & Communications Officer

Girl Scouts of Southeastern Michigan

To apply, send your resume and cover letter to rbrinkerhoff@gssem.org

 

Position Summary:

As a key member of the Executive Leadership team, the Chief Marketing & Communications Officer will report to the CEO and be responsible for developing and implementing the council’s local marketing strategy. The ideal candidate is creative, driven, strategic and has the ability to collaborate cross-functionally and build alignment around goals and objectives.
Key Responsibilities:

  • Provides professional expertise and direction to the council and the Board of Directors on all aspects of marketing, public relations, and communications.
  • Creates, develops, and implements a comprehensive council marketing, public relations, and communications plan in conjunction with, and support of, the national brand platform.
  • Participates in establishing marketing, public relations, and communications policies, procedures, plans, goals, and budgets; and also manages the budget.
  • Oversees and approves the preparation and design of all council-related marketing materials, including print and electronic materials.
  • Evaluates performance across channels, making recommendations for optimizations based on current and historical metrics.
  • Manages and coordinates the development and implementation of public relations and advertising for council programs, activities, and events. Maintains event calendar of events, and marketing assets.
  • Interfaces with other Girl Scout councils and GSUSA on national public relations events Assesses trends and completes data analysis for council web page, Twitter and Facebook.
  • Manages crisis communications when and if necessary.
  • Creates and manages a high performing team, providing supervision and support to direct reports and with the ability to pitch in and execute hands on when necessary.
  • Interfaces with other Girl Scout councils and GSUSA on national marketing and communication events and initiatives.
  • Ensures that diversity and pluralism are embraced and incorporated into the work of the council and initiatives. Public Relations: Press releases (speeches/editorials, news media).   Works with the director of communications to develop and execute on a targeted, proactive year-round communications and media strategy across both traditional and on-line channels.
  • Conducts analysis of market penetration and establishes measurements for success of each marketing campaign.

 

Position Qualifications:

  • At least 10 years of demonstrated success and senior level responsibility in corporate, agency, or non-profit marketing/communications.
  • A track record of building, managing and mentoring high-performing teams that produce timely, cost-effective, high-quality results.
  • Record of success in creating and launching effective cause marketing partnerships, media partnerships and communications/thought leadership platforms.
  • Comprehensive understanding and success in effective use of traditional and new media.
  • Strong leadership, analytical, and strategic planning skills, including evidence of ability to work across organizational boundaries to achieve results.
  • Proven collaborative leadership of staff, vendors and outside advisors (board members, etc.).
  • Demonstrated excellence in communications – written and verbal; strong interpersonal skills.
  • Demonstrated ability to operate in a flexible, entrepreneurial, fast-paced environment.
  • Highly collaborative style; positive attitude; commitment to continuous improvement and strong work ethic grounded in honesty and integrity.
  • B.A., or equivalent. MBA or advanced degree in marketing preferred.

 

Essential Requirements:

  • This position requires annual registration as a member of Girl Scouts of the U.S.A.
  • Demonstrated skill in Salesforce, Salesforce Marketing Cloud (ExactTarget), Adobe Experience Manager, Microsoft Office Suite and ability to learn additional computer programs as necessary.
  • Excellent communication skills, both written and verbal.
  • Willingness to work a flexible schedule that includes evening and weekend hours.
  • Must have ability to travel from location to location and a valid driver’s license if driving on GSSEM business

 

Equipment Used:

Computer, lap top, tablet, calculator, multi-line telephone, mobile phone, security alarm system, TV/audio equipment, overhead projector, LCD projector.

 

Physical Activities:

Climbing, stooping, kneeling, reaching, keyboard, talking, hearing and repetitive motions.

 

Physical Demands:

Exerting up to 50 pounds of force occasionally, and/or up to 10 to 20 pounds of force frequently.

 

Visual Acuity Required:

Heavy acuity: Preparing and analyzing data and figures and using a computer terminal, lap top and tablet.

 

Work Conditions:

Activities occur both inside and outside.

 

The above requirements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all accountabilities, duties and skills required of personnel as classified. Management reserves the right to add, modify, change and rescind work assignments as needed.

 

Equal Opportunity Employer Committed to Diversity. A United Way Agency.

 

Posted March 16, 2017

 


Marketing Specialist

Eastern Michigan University

To apply:  Applications may be filed at www.emich.edu/jobs  Position #01294

 

General Summary

Reporting to the EMU Office of University Marketing in the Division of Communications, the successful candidate will be analytics driven and work closely with the Office of Admissions and other university offices to create high-quality, well-branded and effective EMU student recruitment communications and other marketing materials in support of and integration with university marketing student recruitment advertising, image and branding campaigns.

 

Principal Duties and Responsibilities

  • Use analytics to determine success and adjustment of digital ad overall return on investment. Develop corresponding reports to regularly communicate status/success of efforts.
  • Write, edit and proofread and lead process to develop student recruitment communications on time with special emphasis on non-traditional students.
  • Provide marketing support for external regional sites, study abroad programs, and professional training programs.
  • Create high-quality admissions letters, e-mails, text messages, post cards, fliers, posters, brochures, signage and other printed and electronic materials in coordination, integration and support of university marketing advertisements, signage, digital/PPC and other marketing materials and campaigns.
  • Work with Enrollment Management and University Marketing teams to help develop and integrate Explore Eastern, Graduate and Transfer Open House marketing promotions.
  • Lead a comprehensive audit and workflow of all student recruitment communications and make adjustments, as appropriate.
  • Write student recruitment-related hometown releases, press releases, features and news stories for university communications.
  • Serve on appropriate university committees and groups, including monthly admissions staff and social media meetings.
  • Perform related departmental duties as required.

 

Qualifications

  • A bachelor’s degree in marketing, communications, public relations or related field is required.
  • At least three years of professional experience in creating high-quality, well-branded, integrated and effective marketing communications is required, preferably in higher education.
  • Extensive experience in analytics/measurement tools
  • Exceptional oral, written, editing, proofreading and presentation skills are required.
  • Ability to write, edit and produce final original copy quickly and accurately in a fast-paced environment is preferred.
  • Demonstrated experience in analytics and developing student recruitment social media content is preferred.
  • Knowledge of EMU identity is preferred.

 

Posted March 14, 2017

 


Vice President of Member Engagement & Volunteerism

Anonymous

Send resume and salary requirements to: resumes48098@gmail.com

Dynamic professional association is seeking an exceptional leader with marketing or non-profit experience to take its membership efforts to the next level.

The primary responsibility of the Vice President of Member Engagement & Volunteerism is to provide the vision and leadership necessary to support the core business strategy and mission in three areas:

  • Increase membership through strategic recruitment and retention plans.
  • Navigate the opportunities arising from technological advancements and shifting demographics.
  • Develop a collaborative working relationship with key stakeholders, to ensure membership campaigns are integrated within framework of the association’s expectations, and reflect the priorities and respond to the existing and anticipated needs of members and volunteers.
  • Requirements:
  • Activities include, but are not limited to, marketing, networking, campaign building, project management, staff development, event execution and, of course, top-notch member service.
  • Minimum of Bachelor’s degree – Organizational Development, Marketing or related field required; Master’s degree or Business minor would be a plus but not a necessity
  • At least five years of progressive membership marketing experience including development of recruitment and retention plans; proven record in membership growth. 10 to 15 years preferred.
  • Eight years hands-on management/supervision of direct reports.
  • Five years non-profit/association experience.
  • Strong project management skills.
  • Exceptional communication and relationship-building skills
  • Proficiency with Microsoft Office applications.

 

Responsibilities:

  • Oversight and management of membership activities including implementing and ensuring success of member recruitment and retention plans.
  • Development of programs and initiatives designed to increase membership.
  • Experience analyzing data and trends, identifying goals and executing strategies to meet goals.
  • Demonstrated proficiency and experience in member/customer service with high standards of timeliness and responsiveness.
  • Oversight of the Association’s Academic and Career Development program.
  • Management of the Association’s affinity program.
  • Oversight of department staff.
  • Collaborate with other staff members and association volunteers.
  • Some but limited travel, with an occasional overnight required.

 

Great work environment and benefits package.

EOE

Posted: March 7, 2017


Volunteer – Public Relations and Marketing Consultant       

Michigan Parkinson Foundation

To apply: Send your letter of interest to marysuel@parkinsonsmi.org

GENERAL SUMMARY

Michigan Parkinson Foundation is seeking someone with experience and interest in contributing to key projects and initiatives. This highly visible volunteer role is responsible for developing, updating and executing the Michigan Parkinson Foundation (MPF) marketing plan. The volunteer will assist with implementing the MPF brand strategy to target existing and new avenues to increase awareness of Parkinson Disease. Work effort may include promotion of upcoming events, newsletter communication, year-end giving reminders and general communication to donor base and community. As part of the overall effort, volunteer will work on assignments for brand enhancement including tracking touchpoint success and making revisions as needed.

 

RESPONSIBILITIES

  • Understand, demonstrate and promote the principles of the MPF Mission, Vision, Goal and Guiding Principles
  • Assist with developing, updating and executing on the overall strategic of MPF marketing plan
  • Produce valuable content for MPF’s online presence, as well as digital and traditional content
  • Draft MPF communication for website, press releases, media, internal and external events
  • Serve as a strategic communication advisor to CEO and MPF Board
  • Define, track and report on marketing KPIs

 

PREFERRED EXPERIENCE

  • Advance degree in Sales, Marketing, Business, Communications or other related area
  • Demonstrated record of executing marketing strategies with a focus on measurable growth in brand equity and market share
  • Strong background in branding experience including research, market positioning and strategic messaging
  • Exceptional collaboration skills with various stakeholder groups
  • Mastery of written communication in the creation of strategic marketing content
  • Creativity and innovation in problem solving
  • Flexibility with attending day and evening meetings

 

Length of Appointment: 12 months

Posted: Feb. 27, 2017


Digital Public Relations and Outreach Specialist

Eastern Michigan University

Applications may be completed at: http://www.emich.edu/jobs   Position No.: 01260

The Digital Public Relations and Outreach Specialist will work to enhance the academic and overall image of Eastern Michigan University by implementing traditional public relations strategies, new media techniques, SEO best practices and content marketing to maximize coverage of Eastern by news outlets, industry influencers, bloggers and on social media.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

  • Assist with planning, development and implementation of media outreach strategies and initiatives. Collaborate with the Marketing team on social media strategies.
  • Serve as the primary public relations liaison between Human Resources and media outlets regarding collective bargaining news releases.
  • Identify key media, bloggers and influencers through social media/ link analysis and by researching coverage of key industries and issues important to Eastern. Maintain detailed database of these key contacts.
  • Build connections with key media, bloggers and influencers, form deep understanding of the topics they are interested in, their deadlines and technology preferences.
  • Proactively seek out, research and develop strong story/content ideas about Eastern. Identify trending topics in the news and on social media, identify campus experts on the topics, and develop appealing story angles and timely, relevant pitches.
  • Write news releases and articles for posting on Eastern’s website and sharing on social media. Produce well-written content quickly and accurately, with creative angles to attract both media and readers.
  • Incorporate multimedia features into every story. Produce photos, short videos and infographics to accompany stories.
  • Incorporate established SEO techniques to ensure expanded reach and rankings for all content.
  • Secure significant coverage every week about Eastern from key media, bloggers and   influencers.
  • Monitor coverage and implement strategies to ensure that Eastern is regularly included and   highlighted in news coverage.
  • Promote media clips and other coverage on social media daily. Build natural buzz and generate significant shares and re-tweets of stories. Regularly review strategies and revise as needed to ensure significant reach and interactions.
  • Monitor news coverage and reach by other Michigan universities and implement strategies to ensure that Eastern is well represented, regularly included and highlighted in coverage. Prepare monthly reports to show results of outreach initiatives.
  • Work closely with the Integrated Content and Marketing teams in the Division of Communications to support the creation and delivery of media relations, marketing and social media campaigns to raise Eastern’s profile locally, statewide and national

 

QUALIFICATIONS:

  • Bachelor’s degree, preferably in public relations or communications, or a discipline requiring strong writing skills.
  • Minimum three years of public relations or media relations experience. Solid understanding of public relations and social media marketing.
  • Strong written and oral communication skills. Strong copywriting and copy-editing skills. Ability to write and organize pieces quickly, accurately, strategically and under pressure. Ability to develop creative and original story ideas. Good organization and time management skills to handle multiple projects daily, with a high level of detail.
  • Good understanding of today’s media landscape – local, statewide, nationally and globally. Proven experience building connections with key media, bloggers and influencers and generating positive stories with news media and on social media. Solid understanding of SEO and successful techniques to improve ranking.
  • Knowledge and understanding of at least two of the following industries: technology, healthcare, research, higher education. Knowledge of influential leaders in the two fields, as well as a wealth of established contacts.
  • Ability to use Microsoft Word and PhotoShop or InDesign. Ability to produce photographs, short videos and basic infographics.

 

Posted Feb. 15, 2017

 


Technical Writer – Provider Manual

Blue Cross Blue Shield of Michigan and Blue Care Network, Southfield or Ann Arbor, MI

 To apply: For more information or to apply, review the online job posting. You can also learn more about Blue Cross Blue Shield of Michigan and Blue Care Network.

Under minimum guidance, this position is responsible for planning, producing and executing communications for Blue Cross Blue Shield of Michigan and Blue Care Network health care provider stakeholders and the employees who serve them. Working closely with internal subject matter experts, this position plans and carries out the writing, editing and production associated with maintaining crucial policy and procedure information in provider manuals. This position also provides additional technical writing and editing skills for various provider communications as time allows, including letters, articles, other resource materials and job aids. In addition to the standard job description requirements, experience with XML, Benefit Explainer, the BCBSM provider manuals and knowledge of BCBSM policies and products is preferred.

Skills and Abilities:

  • Excellent writing, editing and proofreading skills and the ability to comprehend complex company documents, policies and procedures and translate them into clear, accurate and easy-to-understand language that supports corporate strategy required.
  • Ability to research various subject matter and interview experts with a high attention to detail required.
  • Excellent organizational and time management skills including ability to work on multiple projects and consistently meet deadlines and achieve desired results required.
  • Ability to be a team player, establish and maintain good working relationships across the enterprise and exhibit flexibility and a positive attitude in a fast-paced environment with continuous change required.
  • High level of self-motivation and excellent critical thinking skills with the ability to grasp new information quickly required.
  • Comfort with technology and the ability to learn new technology quickly required.
  • Knowledge of AP style guidelines preferred.
  • Experience with XML, Epic Editor, the Blue Cross Benefit Explainer and Provider Manual Chapter Assembler tools is preferred.
  • Familiarity with Blue Cross Provider Secured Services, the BCBSM Provider Manual, Blue Cross products and policies, health care and electronic communications preferred.
  • Intermediate to advanced knowledge of Microsoft Word, Acrobat Professional, SharePoint, Dreamweaver, PowerPoint, Excel, Visio, Access and Snagit software preferred.

Education and experience:

  • Bachelor’s Degree in English, Journalism, Communications, or related discipline is required.
  • Technical writing experience is highly preferred.
  • Five (5) years or more of progressively responsible communications experience, preferably in Health Care and/or similar experience in a related field.

Posted Feb. 9, 2017